We design the perception that makes a company the one chosen
We are Play8, a design, strategy and advertising photography bureau based in Uberlândia, Minas Gerais, Brazil.
About
We design perception. Every signal a company sends, from the label to the website, from the fleet to the sales proposal, is read by the customer in seconds and judged for years. We combine semiotics, neuroscience and art direction so these signals work together and put your brand ahead before the first meeting.
What we believe
We believe in the transformative power of honesty and transparency. These values support our ability to create beautiful, meaningful solutions that deliver results and stay relevant for many years.
Advertising photography
Creative direction
Why Play8
Collaboration is key
Communication and transparency at every stage of the project ensure a premium experience from the first brief to final delivery. The client follows along, takes part and decides with clarity.
Our work is built to last
We design with scale and longevity in mind, aligned with the business's long-term goals. In our portfolio you'll find brands that remain strong years after launch.
People
People before processes
At Play8, we put people first: clients, partners and the creative community around us. Senior direction leads every project, and specialists chosen for each mission complete the team.
Selected clients
Track record and recognition
We're passionate about what we do and let the work speak for itself
National brands
- FinanceBanco Inter
- EnergyPetrobras
- AutomotiveChevrolet
- FoodHellmann's
- CooperativesSicoob
- PharmaceuticalFarmax
- FoodTourinho Alimentos
- FoodAmapá
Government and institutions
- StateGovernment of the State of Minas Gerais
- MunicipalBelo Horizonte City Hall
International work
- EuropeClients in England, Switzerland, Sweden and Italy
- BrazilUberlândia, Belo Horizonte, Ribeirão Preto, São Paulo and Manaus
Our services
Integration delivers results at every touchpoint
We dive deep into each client's needs, bringing insight into consumption, culture and the market to build communication plans driven by data and creative sensitivity.
Precision work
